Quova's Geolocation Data Helps Continental Airlines Web Presence Soar

“Continental is a great example of the immediate and long-term impact that our geolocation data can have,” said Marie Alexander, CEO of Quova. “In just a few short months, and with very little overhead, Continental was able to improve the customer experience – increasing homepage banner click-through rates by 200% is a massive achievement and we’re proud of the role we played in that accomplishment.”