Quova and 192 com Business Services Partner for E-Commerce Fraud Prevention and iGaming Compliance

November 21st, 2006
Press Releases


E-Retailers, Payment Processors, Online Casinos Leveraging Geolocation to Deal with Rising Fraud, New Anti-Gambling Laws

November 21, 2006

MOUNTAIN VIEW, CALIF. – November 21, 2006 – Quova, Inc., the authority on IP Intelligence and leading provider of Internet geolocation data and services, today announced a partnership with 192.com Business Services, a leading provider of authentication and identity-checking solutions to e-commerce, financial services and online gaming companies in the UK and Europe. 192.com has deployed Quova’s GeoPoint geolocation technology to its market-leading identity solutions, 192PlayerID for Internet casinos and 192ProveID for e-retailers and payment providers.

Partnering with Quova will enable 192.com Business Services clients to geolocate online users at the country, state and city levels, identify their Internet routing and determine whether users are obscured by anonymizers or other proxy servers. Leveraging that information and Quova’s database of known fraudulent IP addresses will help e-commerce and iGaming companies determine the level of risk in each transaction, whether the risk be online fraud or regulatory violations. Rising fraud rates and new legal restrictions on Internet gambling have made it essential for online enterprises to know who their customers are, where they are located and how they are connected to the Internet.

"Our people are continually scanning the landscape for best-of-breed authentication and identity solutions around the world, and Quova’s brand of geolocation clearly fits that description," said Grant Greenwood, product manager for 192.com Business Services. "We chose Quova over several competitors because of its stellar reputation in the marketplace."

"192.com Business Services has established a formidable presence in the authentication market in the UK and Europe, and we’re delighted to be working with them," said Quova COO Gary Jackson. "Quova’s IP Intelligence is an ideal fit to 192.com’s model of delivering customized, modular identity solutions to a wide range of industries, and we believe that together we will have a profound impact on the marketplace."

About 192.com Business Services

192.com Business Services is a leading provider of global online age and identity verification solutions to retail, gaming, finance and public sector organisations. By aggregating a range of public and commercial datasets, including global addressing and Directory Enquiries, voter databases, commercial data and documentation including dates of birth, and voice-based verification solutions, 192.com Business Services delivers the most comprehensive global online ID verification solution available.

192.com Business Services is a division of i-CD Publishing, publishers of the award-winning public directory site, 192.com, and the UK-Info disk range.

For more information visit www.192business.com.

About Quova, Inc.

Founded in 2000, Quova, Inc. is the leading provider of IP Intelligence and Internet geolocation services to online businesses, including five of the world’s six largest global Internet companies. Quova’s patented technology provides the geographic location and connection data of website visitors in real time, enabling thousands of enterprises worldwide to detect fraud, manage digital rights, target content, conduct site analysis and ensure regulatory compliance. Quova’s customers and partners include such industry leaders as Major League Baseball Advanced Media, Wells Fargo, BBC, Bell Canada, Cisco Systems, Coremetrics, Corillian, Globo, Bankinter, Times Online and Sky Sports. A privately held company with investments from Mobius Venture Capital, IDG Ventures, Nexus Group and Schoffstall Ventures, Quova is headquartered in Mountain View, California (T: 650.528.3700) with European headquarters in Amsterdam, The Netherlands (T: 31.20.888.45.30). Visit Quova online at www.quova.com.

Quova, the Quova logo and GeoPoint are registered service marks and/or trademarks of Quova, Inc.